Should your URL be presented as http://www.yoursite.com or http://yoursite.com? There is a lot on the web about the Canonical URLs but there is very little info out there about what version of your URL you should use. What to do? Which one am I using? Read on… Click to read more …

Google and a few other search engines may see your domain and your subdomain(s) as a separate web site. If the information is the same on the domain and subdomain you may be penalized for duplicate content and your rankings and traffic could suffer severely. Click to read more …

Discovering optimal keywords for your web site is essential to your success. The discovery process, also known as Keyword Research, provides the framework necessary to determine your market and define the message you should convey.

Click to read more …